SMS messaging campaigns are the most familiar form of mobile marketing. With SMS messaging campaigns (also called “text message campaigns”), a mobile phone user is directed to send a distinct text-message KEYWORD to a pre-deﬁ ned 5-digit or 6-digit destination number known as a SHORT CODE. After a user does this, the mobile marketing text message campaign is initiated. The customer stays in control.
IR1 can implement and execute an SMS messaging campaign for your brand with very little effort needed on your part. We constantly strive to create unique SMS text message campaigns and would love to hear some of your ideas.