Social Networks

Find, Follow and See…….Your Brand

With more people owning smartphones and checking in to the top social media sites, the possibility of reaching a meaningful swath of consumers — and more importantly, when they are mobile — is becoming a necessity.

What We Focus On

1. YouTube. Brand channels allow you to create a customized interface with a unique look and feel for your brand on YouTube. By creating a destination page on YouTube, brand channels provide you the opportunity to create truly persistent relations.

2. Facebook. Not only will a Facebook Business Page help to position your company or personal name as a leader in your industry, but when used effectively Facebook Business Pages can bring your business, create new selling opportunities, attract potential employees, and start conversations with prospects.

3. Twitter. While Twitter doesn’t seem like an obvious marketing choice at first glance given their 140 character limit, businesses that can harness their creativity and be a little inventive will find that marketing on Twitter has big benefits. By using Twitter as your company’s personal marketing channel, you can help increase traffic levels to your blog or website.

Statistics

comScore’s April 2011 data reveals that social networking is the fastest growing mobile content category, whether accessed by mobile applications or browsers.

There were 15 million U.S. mobile users ages 13+ engaged with social networking via applications, up 240% over the previous year, and 30 million users engaged with social networking via mobile browsers, up 90%.

Facebook reports that more than 150 million active users access the network through their mobile devices. Usersaccessing its mobile services are more than twice as active on Facebook as non-mobile users. Ground Truth, a mobile metrics firm, reported that in April 2010, 60% of the time U.S. mobile subscribers spent on mobile Internet usage was on social networking sites.